Why negative user reviews can be a positive sign for identity verification companies

In today’s digital world, online reviews hold significant weight. People often turn to platforms like Trustpilot to gauge a company's credibility. Naturally, seeing negative reviews might raise some concerns. However, when it comes to identity verification companies like Veriff, these negative reviews can actually signal something positive.

A Sign of Effective Fraud Prevention

One of the primary goals of an identity verification company is to prevent fraud and ensure that only legitimate users gain access to sensitive services and platforms. When you see negative reviews from people who claim they were unable to get verified, it's important to consider that some of these users may not have had genuine intentions.

In fact, fraudsters who are blocked from creating accounts or accessing services often express their frustration through negative reviews. While these reviews may seem concerning at first glance, they are actually a testament to the effectiveness of Veriff’s verification process. The very presence of such complaints suggests that the system is doing its job - keeping fraudsters out.

Prioritizing Security

The nature of identity verification is such that it must balance security and user experience. While Veriff strives to make the process as smooth as possible for legitimate users, there will always be those who find the checks too rigorous. This is often a sign that the system is robust and not easily bypassed.

Security in identity verification isn’t about making everyone happy - it's about ensuring that only trustworthy individuals can pass through. If fraudsters are leaving negative reviews because they can't get through Veriff's verification process, it indicates that Veriff is prioritizing security, which ultimately protects both companies and their customers.

Understanding the bigger picture

It’s important for potential customers to understand that negative reviews on platforms like Trustpilot don’t always paint the full picture. Many of the negative comments could be from individuals who didn't meet the verification criteria for valid reasons. In these cases, the complaints should be seen as a reflection of Veriff's dedication to maintaining high standards, rather than as a negative mark on its reputation.

And so, we actually see negative reviews as a positive indicator. They suggest that we are effectively blocking unauthorized access and keeping fraudsters out. For businesses looking for a reliable partner in identity verification, this is a clear sign that Veriff is doing its job - ensuring that only legitimate users can gain access while safeguarding sensitive information. We believe that, in the end, negative reviews from fraudsters are a small price to pay for the peace of mind that comes from knowing your security is in good hands.

How Veriff can help?

Veriff´s  powerful identity verification solution is proven to deliver speed, convenience, and low friction to users. Combining AI-powered automation with reinforced learning from human feedback, our solution supports more than 11,500 document specimens from more than 230 countries and territories. See the worldwide map here!

Our Biometric Authentication solution uses AI and facial biometric analysis to swiftly and securely authenticate users, granting instant access to products and services. Furthermore, this fast and fully automated process can be integrated into any stage of the customer journey.

One aspect of the KYC onboarding process that can't be sidestepped is Proof of Address (POA). Our POA solution helps you stay compliant whilst getting a comprehensive view of a user's identity. Users can easily capture an image or upload a copy of a POA document. The document type and issue date are checked to ensure they are suitable and valid.

Our Age Verification solutions complete our list of KYC products. Age Validation, enables you to seamlessly confirm whether users are above a predefined minimum age threshold, while our Age Estimation solution uses a single selfie to verify an individuals age without an identity document.